Choosing to sell your home privately can be simple but it is important to remember to market the property properly. The more people that know your property is on the market, the more viewings you will receive and the more likely your property will sell.
As a rule 1% of the property value should be used for advertising. Using an effective advertising campaignt is important as you are saving on agents commission.
One of the most effective and probably the oldest method of advertising is the For Sale sign. Many buyers will visit the area that their interested in to get a feel for the area before making any viewings. A prominent sign may entice these buyers. Almost one third of all sales are generated by For Sale signs.
The second most important method is internet marketing. Plenty of exposure is gained by advertising on the internet. Buyers can simply browse sites from the comfort of their own home so be sure to advertise your property with as much information as possible and plenty of photographs.
These days if a property is not advertised on the web it is unlikely to make it onto a buyer’s wish list. Customers can customize their searches with clever search bars saving them time and finding them the right property quickly.
Flyers are another method of advertising your property. Research shows that many buyers actually live within 7KM of their old home. Distributing fliers locally will help spread the word your property is for sale.
Despite the success of the internet, classified ad’s are still a popular way to advertise. Many sellers use these ad’s as basic information only on their property and refer customers to their internet listings for full information. Most classified ad’s are charged per word so using the ad’s just as referrals will save the seller money.
Friends and family should also be advised that your property is one the market. They may well know people looking for a property in your area. Work colleagues can spread the word further afield as well and use hospitals, shops, schools and other places of work to advertise your property with a well designed flyer.
If you are serious about selling your home, then follow these simple steps and you should be able to achieve a sale quickly.
Forn the very latest in cessnock real estate, visit the professionals, Today – cessnock real estate
Leave a comment